Welcome to the latest news in the Print and Promotion Industry.

Here you will find information and advise on products, printing methods, services Sycal offer and how we can help support you and your customers.

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World Chocolate Day – The Power of Promotional Chocolate

world chocolate day

 With the chocolate industry estimated to be worth over $130 billion by 2019, there’s no question that these sweet treats are putting smiles on faces across the globe. In fact, 7th July is annually celebrated as World Chocolate Day for that very reason.

When it comes to promotional chocolates, many organisations are put off by the notion of a product that can be so easily disposed of. Why invest your marketing budget into branding a product that is designed to be devoured?

The answer is Recall Value, and if executed properly can be fantastic for brand recognition.

When we eat great food (like chocolate), our brains are flooded with organic chemicals that are designed to make us feel good. Without realising it, these good feelings will help people remember their food with such fondness, as well as a lasting impression of the brand who supplied it. Once the chocolate has gone and the wrapper is in the bin, consumers will still recall the brand who put a smile on their face, making confectionery a perfect option for tradeshow and exhibition giveaways.

Whether you’re looking to source individual bars or sharing boxes, promotional chocolates are available in a huge range of styles and quantities and can cater to almost any customer demographic.

At Sycal, we can customise your wrappers and packaging, as well as individual items, providing your customers with a bespoke and memorable experience.

With a huge range of confectionery options available, find out how you can sweeten your next marketing campaign with Sycal. Simply call 01234 841741 or visit Sycal.co.uk.

International Kissing Day – Pucker Up For Promotional Gifts

international kissing day

From a polite peck to a sultry snog, makes sure you’re celebrating today in the right way!

Since 2006, people across the globe have been celebrating 6th July as International Kissing Day. A day for locking lips and honoring the place it holds in society today.

Whether you’re looking for a friendly cheeky peck or a romantic embrace, nothing can deter a kiss quite like bad breath. In fact, a recent social survey discovered that bad breath was the easiest way to ruin a kiss. With such importance surrounding fresh breath, there’s no wonder why promotional mints are so popular when targeting customers and clients.

Available in a wide range of colours, shapes, and sizes, mint boxes are perfect pocket-sized products designed help promote your brand on the go and keep your client’s breath fresh.

Promotional mints

If you’re looking to promote your brand to a more appearance conscious demographic, then promotional lip balms and lip glosses may be a great alternative pocket-sized product. Available in a number of colours and styles, Sycal can help keep your client’s kisses soft.

promotional lip gloss


For more information about sourcing promotional minds or lip balms for your next marketing campaign call us on 01234 841741, or find us online at Sycal.co.uk.


Back to School – Sourcing Bespoke School Items

School Uniforms

With exam season coming to a close and the summer holidays drawing near, there is no better time to start thinking about September.

For many, the upcoming academic break isn’t as relaxing as it seems on paper. With so much preparation for the 2017/2018 academic year required, schools, academies, universities and colleges are allocating their budgets earlier to ensure that all runs smoothly heading into September. However, this can often mean wasting time chasing after a wide variety of clients and vendors.

Whether you’re looking for stationary and uniforms, or awards and sporting goods, our extensive range of academic products means that sourcing and restocking equipment has never been easier. From primary schools to adult education centres; and everything in between, Sycal is your one stop shop. Click the link below and check out our academic collection today. 



With the ability to customise products with your logo and colours, look no further than Sycal. For more information on sourcing bespoke products for the next academic year, get in touch today by visiting our website, or giving us a call on 01234 841741.

Top 10 Summer Promotional Products

top 10 summer promotional products

As the summer months draw closer, many companies have started sourcing new promotional merchandise options for their upcoming seasonal campaigns. Despite the temperamental nature of the British weather, outdoor events are growing across the country, meaning that there is no better time to promote your brand to a wider market.

When it comes to sourcing effective products for your summer marketing campaigns, the key is to look for merchandise that is both practical and eye catching in order to increase brand visibility. From summer attire to seating, our range of seasonal merchandise is somewhat substantial. So to help, we’ve created a list of our 10 favourite summer product options.

custom drink koozies
Drink Koozies
When temperatures are souring, it’s very difficult to find anything more refreshing than a cold drink. Promotional Koozies are designed to ensure your last sip is as cool and refreshing as your first. With their insulated linings, these low-cost merchandise options can reduces the rate a drink warms in the sun by up to 50%.


Al Fresco Seating
If you’re looking to promote your brand at upcoming outdoor events and festivals, our al fresco seating range can help take your customers off their feet. Including deckchairs, directors chairs and hay bale coverings, our outdoor seating options are available a wide range of colours, styles and sizes; perfect for showcasing your brand in the summer sun. 


promotional beer carriers

Multi-Drink Carriers
Perfect for festivals and bar catered events, drink carriers are a fantastic tool for busy outdoor functions. With the ability to carry four pints with one hand without spilling a drop, there’s a reason these products are so popular. 




promotional cool bags
Cool Boxes and Bags
Available in a variety of sizes and styles, bespoke cool boxes and bags are the perfect way to keep your food and drink chilled on the hottest of days. If you’re looking to target families in your upcoming summer campaign, a bespoke cool box is a sensible decision. 




Summer Accessories
Ensure that your brand is being represented from head to toe this summer. At Sycal, we offer a wide variety of fashionable clothing accessories designed to make your brand image stand out in the hot weather. From bespoke sunglasses to flip-flops that print your name in the sand, we’ve got the accessories that will turn heads this summer. 


Summer Games
Although they may not be practical to use all year round, our range of summer games and toys are best sellers every single year. From beach balls and frisbees, to buckets and spades, put smiles on your customers faces with a wide range of family orientated merchandise options.



Promotional Drinkware
From sports bottles, to fruit-infusing water canteens, our range of promotional drinkware is designed to keep your customers cool in the summer sun. Due to their practical nature and varying colours, shapes and styles, promotional drinkware can help successfully promote your brand to a wide range of customers, from sports enthusiasts to trendy millennials.


promotional bluetooth speakers
Bluetooth Speakers
Turn your brand image up to 11 this summer with bespoke Bluetooth speakers. Both stylish and highly practical, these portable gadgets are the perfect promotional products for targeting young adults and professionals who are on the go.



Sports Balls
When it comes to mass appeal this summer, branded balls tick all the boxes. Practical to such a wide range of customers, footballs, golf balls and tennis balls are great products to promote your brand.



When it comes to promoting your brand image outdoors, there are very few products more functional or effective than the bespoke parasol. Available in a variety of styles, parasols aren’t just a defence against the summer sun, but an eye-catching tool designed to promote your brand image across 360 degrees.


For more information about sourcing products for your summer promotional marketing campaign call us on 01234 841741, or find us online at Sycal.co.uk.

World Naked Gardening Day

naked gardening day

For the last 12 years, the first Saturday in May has been celebrated across the globe as World Naked Gardening Day.  A day for pulling the weeds, planting seeds, harvesting vegetables and getting some sun where it usually doesn’t shine.

Designed to be a little bit of fun in the sun, World Naked Gardening Day (WNGD) was created as a non-political event to help promote “non-sexual nudity” and becoming comfortable in your own skin.

Now when it comes to creative bespoke merchandise, there’s not too much that we can provide to help promote your brand to naked consumers who have a penchant for gardening. Unless you’re in the market for branded gardening tools, the alternatives are few and far between, however, one product has stood out for promotion growth for consumers: Branded Seed Paper.


Add a green twist to your promotional marketing with branded seeded paper. Available in a variety of herbs, vegetables and flowers, these sheets of biodegradable paper contain hundreds of seeds designed to bloom and blossom when planted. Whether they’re being planted naked in the garden, or as indoor office plants, showcase your brand to the gardeners of the globe.

For more information about sourcing bespoke seed paper for your next eco-friendly marketing campaign call us on 01234 841741, or find us online at Sycal.co.uk.

Bespoke Fidget Cubes Now Available

custom fidget cubes

From clicking pens, to twiddling hair, many of us fall victim to mindless fidgeting without even realising we’re doing it. Whether we’re working or studying, new scientific research has shown that our unconscious desire to twitch and twiddle can improve our ability to concentrate. Since the rise of the stressball in the late ’80s, fidget-widgets and anxiety relieving products have been growing in popularity across the globe.

However, two products have stood out from the crowd to become the new kings of the fidget-widgets: The Fidget Cube and the Fidget Spinner.

Designed to fulfil the needs of any avid fidgeter, the Fidget Cube offers six unique interactive sides to keep your consumers hands busy and their minds active. With clicks, spins, rolls and flicks, this pocket sized gadget is the perfect piece of promotional merchandise for students and busy professionals.

Bespoke fidget cube promotional product

This month alone, the Fidget Spinner has become one of the top trending products for fidget-prone consumers. Although simplistic in design, these handheld gadgets have been proven to improve productivity, release stress, and keep your hands and mind busy. Simply place between your thumb and index finger, and spin. Already a hot-seller amongst the kidult market, Fidget Spinners provide you with the opportunity to showcase your brand as up-to-date with the latest trends.

bespoke custom fidget spinner

Both Fidget Boxes and Fidget Spinners are now available to order at Sycal, and can be customised to fit your brand image or message. Available in a range of colours and branding options, grab your consumers attention and keep it with these novel yet practical products. 

For more information about sourcing bespoke Fidget Boxes for your next marketing campaign call us on 01234 841741, or find us online at Sycal.co.uk.


Celebrating National Tea Day With Bespoke Drinkware

custom mugs on national tea day

There’s no denying the fact that us Brits love a good cup of tea; so much so we’ve made our own day to celebrate it.

British National Tea Day takes place every year on April 21st in celebration of a good brew. Promoting ethical sourcing practices and charitable causes, the annual event has been growing in size over the last few years, picking up more attention from national press and social media outlets. In fact, #NationalTeaDay was one of the top trending hashtags on April 21st last year.

With a nation so enthused by tea, it’s not difficult to see why branded mugs, thermal drinkware and coasters have proven to be effective. As soon as the kettle is switched on, company logos and messages are on display, ensuring that you’re generating brand visibility at your consumers home or business. When it comes to brand awareness, recent research has shown that practical promotional products are far more valuable to your organisation. On average, consumers are 60% more likely to remember a brand should it be on practical merchandise, rather than a novelty giveaway, making the mug an effective marketing tool. 

However, not all of your consumers will have the time to enjoy a good cuppa. For many busy professionals the mug may not prove to be the most practical way to enjoy a brew. That’s why we offer an extensive range of bespoke travel mugs and thermal drinkware, allowing your brand to be promoted whilst on the go. Completely branded to your corporate identity, your message will be showcased to the world in the hands of a very happy consumer.

Whether they’re used as gifts, giveaways, office equipment or resale, give your consumers a long-lasting memento of your business.

If you’re looking for something a little more unusual, why not promote your brand using our bespoke boxes of loose leaf and bagged tea? Available in a wide range of styles and flavours, we’ve got a tea for everyone. 

At Sycal, we can tailor our drinkware to your every need. From the size, shape and colour of the product, to the information you want to promote, we have the capabilities to provide you with the most effective merchandise for your needs. So flick the kettle on, get out the biscuits and enjoy National Tea Day. For more information about sourcing bespoke mugs or thermal drinkware for your next marketing campaign call us on 01234 841741, or find us online at Sycal.co.uk.



Make a Difference With Eco-Friendly Bespoke Merchandise

environmentally friendly merchandise

Being green has never been easier

When it comes to thinking green, there’s no bigger day on the calendar than April 22nd; also known as Earth Day. For over 35 years, Earth Day has been celebrated across the globe as a day for promoting forward thinking towards the environment, and the way in which we treat the planet.

With a reported 56 acres of forest lost every single minute to deforestation, the need for eco-friendly and recycled products has never been more vital.

From recycled tyres and plastic bottles, to sustainable bamboo and timber, we at Sycal are proud to offer an extensive range of products made from materials that have the lowest impact on Mother Nature. Whether you’re looking for stationary, apparel, gifts or office equipment, find out how you can make a difference to the world with our eco-products.

Our bespoke eco-friendly merchandise is designed to lower the impact on our planet, and promote your brand as forward thinking and environmentally conscious. With more and more consumers looking towards eco-friendly products, there’s no time better than now to think green.

For more information about environmentally friendly products, call us on 01234 841741, or find us online at Sycal.co.uk.

How Many mAH Do I Need? – Power Banks and Portable Chargers

bespoke power banks phone chargers

Did you know that almost 90% of mobile users panic about losing power on their phones? Research conducted by electronics giant LG found that nearly 9 out of 10 people suffer from ‘Low Battery Anxiety.’

For many people today, having constant access to a smartphone has become a life-essential, meaning that a depleted battery can ruin a day. From working to gaming, the need for a longer battery life grows greater for consumers, and has led to the rise of the mobile power bank. With so many options available, finding the right power bank for your customers, clients or employees isn’t always the easiest task.

Unless your power bank is for personal use, the odds of knowing your end consumers phone specifications are slim. However, with the capabilities of the modern smartphone, sourcing a power bank with a higher mAh (Milliamp Hour) capacity is your safest option for satisfaction. For example, a top of the range iPhone 7 has a 1960mAh battery, meaning that it can be fully charged with a 2000mAh power bank. However, one of these power banks would only give a Samsung Galaxy S7 Edge (3600mAh) slightly more than 50% battery charge. Whereas a 4000mAh model would allow you to fully charge the iPhone twice, or the Samsung once.

It is also worth noting that older phone models draw their power differently to newer handsets. Older phones only draw 1Ampere (1A) to charge their batteries, whereas newer phones and tablets require a 2.1A input to charge at full speed. For newer phones, a lower electrical input leads to slow charging. For older models, a higher electrical input can damage the phones battery. If you’re looking to source a power bank that can safely charge both styles of gadget, there are a couple of options available:

  • Dual-Ported Power Banks: Power Banks that feature two USB ports are designed to offer both 1A and 2.1A inputs, ensuring that your end user is drawing the correct level of power for their gadget.
  • Protection Power Banks: For improved safety, Sycal recommends power bank models that provide Over Voltage Protection (OVP), Over Charge Protection (OCP) and Over Temperature Protection (OTP), to ensure that all aged gadgets can be charged without the fear of battery damage.

With the world so dependent on their phones, become your consumer’s saviour when their battery dies, with bespoke power banks from Sycal. Available in a huge range of styles, colours and capacities, our power banks can be personalised with your logo and message, ensuring that you’re the brand customers see when they need a helping hand. To find out more about our bespoke mobile chargers and how they can help power your brand image, get in touch. Find us online at Sycal.co.uk, or call us on 01234 841741.