With the chocolate industry estimated to be worth over $130 billion by 2019, there’s no question that these sweet treats are putting smiles on faces across the globe. In fact, 7th July is annually celebrated as World Chocolate Day for that very reason.

When it comes to promotional chocolates, many organisations are put off by the notion of a product that can be so easily disposed of. Why invest your marketing budget into branding a product that is designed to be devoured?

The answer is Recall Value, and if executed properly can be fantastic for brand recognition.

When we eat great food (like chocolate), our brains are flooded with organic chemicals that are designed to make us feel good. Without realising it, these good feelings will help people remember their food with such fondness, as well as a lasting impression of the brand who supplied it. Once the chocolate has gone and the wrapper is in the bin, consumers will still recall the brand who put a smile on their face, making confectionery a perfect option for tradeshow and exhibition giveaways.

Whether you’re looking to source individual bars or sharing boxes, promotional chocolates are available in a huge range of styles and quantities and can cater to almost any customer demographic.

At Sycal, we can customise your wrappers and packaging, as well as individual items, providing your customers with a bespoke and memorable experience.

With a huge range of confectionery options available, find out how you can sweeten your next marketing campaign with Sycal. Simply call 01234 841741 or visit Sycal.co.uk.